Physician’s Choice Wellness has been a long-time client of Blue Heron since 2015. With the success of their foundational business they expanded in 2019 to include an Infra Red Studio at two of their locations branded as PCW Wellness Pod. We were thrilled to work with them again on their newest project.
Industry:
Health + Wellness
Ecommerce
Services:
Graphic Design
Website Design + Development
Ecommerce Development
Email + Digital Marketing
Web + Digital Design
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A one-page website design with color.
Meeting the needs of the PCW Wellness Pod website, we decided that a one-page website would be most engaging and beneficial to those looking for more information about this service, and scheduling appointments online.
We integrated this website with an online appointment booking and payment system, which staff can use in-house to update and receive online booking notifications and schedule appointment on-site.
Features
One-Page Mobile-Friendly Design
The PCW Wellness Pod website was built with mobile-device visitors in mind. It packs a punch with its convenient long scroll design that allows easy scrolling and viewing on popular mobile devices on the fly. For more traditional laptop and desktop viewing, the site offers convenient top and bottom menus. Either view offers crisp buttons and graphics to find information and immediately book an appointment online.
Integrated Booking + Payment System
Although not your typical e-commerce website, the PCW Wellness Pod website includes a scheduling and payment feature. This allows clients to book a session, pay for multi-session passes, and take advantage of special promotions all from one place. They can also check or change their appointments from the convenience of their mobile device or desktop/laptop.
Custom Graphics
We created custom graphics for a consistent look between PCW Wellness Pod’s website and email marketing, allowing them to build brand awareness and recognition.
Email marketing with brand recognition designed to engage.
Using PCW Wellness Pod’s branding and incorporating our custom graphics we created multiple templates delivering a variety of messages to their customers and leads.
Whether sending an email campaign promoting special promotions or informing clients about changes to facility hours, we are able to quickly create and schedule a professionally branded eblast, while at the same time posting to social media.
